Born in Milan, 1953
Graduates in Psychology (Padova University)
Registers and Associations:
- Member of the Italian Psychologists Register
- Esomar member
- Presently: research manager and partner of Lexis (since 1997) and Founder socio-qualitative.com (2012)
- Professor "Master Publitalia" area motivational researches
- Research manager and partner of Art (market research institute: 1993-1997)
- Strategic planner at Ogilvy e Mather (’90-’93)
- Marketing and communication researchers at Eurisko (’81-’89) Clinical psychologist in a Mental Hygiene of the Evolutionary Age Service (’79-’89)
- Expert in the field of communicationfor consumer goods and services, organized distribution, infant and teenager target, social media, unconventional marketing
- Ski sporting group of Fiamme Oro (’71-’74).
- Citizens and University students Ski Team.